From Sri Lanka to the world

A crown isonly the beginning.

A global house of fashion, pageantry and purpose, creating stages where exceptional people become a force for meaningful change.

Caroline Jurie, founder and former Mrs. World 2020
Founder · ChairpersonCaroline Jurie

Beauty · Courage · Impact

The House

Built to put people on the world's stages.

Caroline J Global Holdings operates across fashion, beauty, modelling, talent management, event production, media, branding and creative consultancy — locally and internationally — empowering talent, building brands and producing impactful events to global standards of excellence.

To position Sri Lanka as a global hub for fashion, pageantry, talent development and creative excellence — while creating inclusive platforms where everyone belongs.

Meet the founder
Mrs. World, crowned for Sri Lanka
2020
Purpose-driven ventures founded
3
Guests at The Unlabelled Runway
600
Event profits pledged to charity
50%
What We Do
  • Event Production

    Fashion shows, pageants and international event production — world-class experiences designed with premium hospitality and media value.

  • Talent & Branding

    Modelling and talent management, brand ambassadorships and endorsements — connecting personalities with meaningful opportunities.

  • Empowerment & Training

    Grooming, personality development, communication and confidence building — cultivating presence that lasts beyond the spotlight.

The Flagship Show

Upcoming event · 25 September 2026

Countdown to the runway

Event date

One runway.Every kind of courage.

Purpose

Impact beyond the runway.

Half of The Unlabelled Runway's profits are pledged to organisations caring for cancer patients and uplifting children across Sri Lanka. Beyond the holding company, Caroline's ventures use fashion and innovation as tools for positive change — from solidarity with those fighting cancer to opportunity for micro-entrepreneurs.

  • Jataa.lk Purpose-driven fashion

    Launched in June 2021 with zero investment — making the headscarf stylish, confident and socially normalized, in solidarity with women facing chemotherapy-related hair loss. Follow Jataa

  • Podi Kaday Micro-entrepreneurship

    Recommending and promoting micro-level entrepreneurs who strive every day to sustain their livelihoods — amplifying their stories and giving small makers a bigger stage. Join the community

  • Esoterique by Caroline J Premium beauty

    Exclusive beauty experiences designed around personalised service and top-tier products — refined solutions and confidence-boosting transformations. View on Instagram

International & local brand affiliations

  • World Vision
  • Indira Cancer Trust
  • Sarvodaya
  • Child Protection Force
  • TIME
  • Publicis Groupe
  • NDB Bank
  • Colombo Fashion Week
  • Mrs India Inc
  • Raja Jewellers
  • Ambewela
  • Pulse
  • Hi!!
  • ChoKoLAATe
  • GFLOCK
  • Bold Journey

Collaborations · Sponsorships · Talent · Partnerships

Begin a conversation.

Contact the house